The Second Yongkang Hardware MBA Brand Seminar Begins

On the morning of July 12, the second Yongkang Hardware MBA Brand Seminar started. In his mobilization speech at the opening of the class, Zhang Xusheng, Secretary of the Municipal Party Committee, sent a message to all students to cherish opportunities, change roles, strictly observe discipline, ensure that they learn something, understand something, and do something when they learn, and lead the city's enterprises to persevere and set the trend. To strengthen brand building, build a century-old enterprise, and jointly build the world's hardware capital. Municipal leaders Li Haofeng and Hu Wenjian attended the opening ceremony.

At the end of May, 37 corporate students from the first Yongkang Hardware MBA Brand Seminar successfully graduated. Just over a month later, another 40 corporate students passed independent registration and screening and enrolled in the second Yongkang Hardware MBA Brand Seminar. Among these students, some are from the "creative generation" who "have long heard the widespread praise of the first brand class in the corporate world and finally have the opportunity to participate in the study." Major adjustment, I heard that the second session was going to be held, so I immediately asked me to sign up to participate in the "Creation of the Second Generation". They are well aware of the importance of brand building to enterprise development. They have explored and gone through detours before, and made it clear that they must make good use of the government-run brand class as a platform for learning, exchange and cooperation, and closely follow the municipal party committee and municipal government to create "World Hardware" Capital of Quality and Vitality Yongkang" strategic plan, unswervingly follow the path of brand strategic development, promote the integrated development of corporate brands and Yongkang Hardware regional public brands, and enhance the overall competitiveness of the industry.

 

•We must never stop maintaining the habit of learning, use learning to broaden our horizons, arm our minds with knowledge, and promote the enterprise to become bigger and stronger with a long-term strategic vision and forward-looking business layout.

 

•We must pursue excellence in focusing on entrepreneurship and innovation, increase product research and development, technological transformation, and brand building, actively promote industrial integration, extend the industrial chain, and build an industrial ecology.

 

• We must strive to set an example in shouldering social responsibilities, inherit and carry forward the spirit of hardware in the new era, strive to be a model of patriotism, dedication, law-abiding integrity, entrepreneurship and innovation, and return to society, maintain the bottom line of safety, build a century-old enterprise, and show Yongkang's industrial glory again.